Germany-based Mercedes Benz introduced the 2017 Long Wheel Base version of its popular sedan, the Mercedes-Benz E-Class in India this month. It is the first India-specific product from Mercedes-Benz; it took 48 months for its development and is made in India for sale in India. The gasoline version in Mumbai comes at a price tag of Rs. 5,600,000 ($85,120) and the diesel version is priced at Rs. 6,900,000 ($104,880).
March 2, 2017 No Comments
March 1, 2017 No Comments
Founded in 1891 in northern Germany, Dr. Oetker is a family enterprise that manufactures frozen pizzas, cakes, yogurts and other products. In India since 2007, the company first introduced frozen pizzas and muesli in the country. However, the were unsuccessful in this venture since “the home baking division was not a huge market, the concept of frozen pizza was far too early for the consumers and the chilled dessert market was at a nascent stage in India,” reports the Economic Times.
In 2008, Dr Oetker bought Delhi-based Fun Foods, that manufactured packaged food products such as mayonnaise and sandwich spreads, and revenues jumped: from $5 million in 2008, to $35 million last year. Sales of eggless mayonnaise account for almost 80 percent of the overall mayonnaise volume in India.
“It’s important to understand India with its local needs,” he says, adding that mayonnaise in India is creamy unlike in the U.S. and the U.K. where it’s starchy.
November 4, 2016 No Comments
After studying 80 R&D companies in India, German think tank Bertelsmann Stiftung believes there is a definite buzz about India’s R&D strength. With more than 1,000 R&D labs, India is rated the 5th-best destination globally for innovation and technology.
The study describes the two ways that Indian companies approach innovation:
1) adapting products for developed markets
2) frugal innovation, where Indian firms create products and services with limited resources
Bertelsmann Stiftung believes that Germany needs to adopt the second method for itself, and suggested that German academic bodies should collaborate with Indian companies with an innovative streak to learn approach and techniques; and that the German government should push for more corporate collaborations with Indian companies when it comes to innovation, reports Moneycontrol.
September 24, 2016 No Comments
Headquartered in Vienna, Austria, the United Nations Industrial Development Organization (UNIDO) has just released its 2015 Yearbook. A report on global manufacturing output mentions China at the top of the list of the top 10 industrial producers followed by the U.S., Japan, Germany, and Korea. India at the sixth place saw its rank improve three places from the previous assessment reports Business Standard.
The global growth rate of manufacturing production has slowed to 2.8 percent in 2015. This slowdown could be due to reduced manufacturing growth rates recorded by major developing and emerging economies.
In India, Manufacturing Value Added has grown by 7.6 percent in 2015 compared to 2014.
April 5, 2016 No Comments